YouTube – WISHCRYS

Press commentary on child influencers

I had the honour of providing extensive background research and commentary for this long-read for Independent, based on my pioneering work on child influencers that I started in 2011. The […]

Influencers

Playing YouTube: How the Nancy YouTuber doll and app position children as aspiring YouTube influencers

New journal article from Alexandra Ruiz-Gomez, Tama Leaver, and I, […]

Influencers

Making Sense of Our Digital Lives

My latest publication was more fun than usual to put together, as I collaborated with artists & illustrators to create a visual and more accessible way to understand social media […]

Influencers

Hanging Out At Home As A Lifestyle (in the time of COVID-19)

As city-wide lockdowns and home-isolations kicked in across various countries […]

Influencers

Minahs and Minority Celebrity.

I have been working on this article since 2016 and it is finally ready to meet the world in Celebrity Studies. It studies YouTube parody Influencers as feminist and anti-racist […]

Influencers

Yes Homo: Gay Influencers, Homonormativity, and Queerbaiting on YouTube

I have a new journal article published based on my […]

Influencers

A Reading List on Parody & Satire, Social Media, and Political Commentary

Last week in Singapore, a government-initiated campaign featured a Chinese […]

Influencers

E-Pay brownface ad, and Preetipls & Subhasmusic’s rap video

In this post, I archive screen grabs of the source […]

Influencers

Minority influencers, Satire, and Subversive frivolity

On 26 July 2019, a state-owned broadcaster in Singapore published […]

Internet culture

K-pop social media, (Anti-)fan labour, and Networks of (mis)information

I am an anthropologist of young people’s internet cultures and […]

Influencers

When exploiting kids for cash goes wrong on YouTube: the lessons of DaddyOFive

In light of the recent DaddyOFive controversy, Tama Leaver and […]

Influencers

YouTuber Influencers vs. Legacy Media: PewDiePie, Weaponized microcelebrity, and Cross-media politics

Last week, Wall Street Journal (WSJ) published an article and […]

Internet culture

Pen Pineapple Apple Pen and the Lifecycle of Internet Virality

This is the Pen Pineapple Apple Pen (PPAP) song that […]

Influencers

Gross is the new like? Grotesque microcelebrity and carnivalesque commerce

(This was first published on Cyborgology on 24 August 2016.) […]

Film & TV

Eyewitness virality, Racism, and Journalistic responsibility

Last week, I spoke with a reporter regarding the Internet […]

Music

I am a YouTube binger.

Beep: This post is video heavy. If you’d like to skip to the GOOD part, watch all the Game of Thrones covers at the end. End beep. There has been […]

Heritage

Singapura Musica: Popular Music in Singapore

This is a compilation of all my favourite things about music in Singapore. Inspired by an awkward 8-minute conversation I held with a senior Singaporean lady five mornings ago. (It turns […]